Tuesday, September 9, 2008

The Girl Effect

Hi Everyone, There are many worthy movements out there. This one struck our eyes yesterday on expat Dish's Hooked in Amsterdam blog: The Girl Effect - which is a movement to empower (particularly adolescent) girls in the developing world.

Interesting facts:

"An extra year of primary school boosts girls' eventual wages by 10 to 20 percent. An extra year of secondary school: 15 to 25 percent."

"When women and girls earn income, they reinvest 90 percent of it into their families, as compared to only 30 to 40 percent for a man."

"Research in developing countries has shown a consistent relationship between better infant and child health and higher levels of schooling among mothers."

See the Girl Effect Fact Sheet Here to find the sources of these quotes and to find out more.

Watch the 2 minute video because it is very clever and worth watching just to see the ad's clever use of text. Best wishes, Andrea.

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